Well, folks, I decided to write a book about encaustic materials. An ebook for Kindle or iPad or… well, I’m really not sure yet. Something electronic and self-published.
I’m calling it “The Encaustic Materials Handbook.” Although there are a lot of books by wonderful artists who are experts on technique, mine will look at DIY materials and offer cheap alternatives to expensive encaustic supplies. (Hello, encaustic industrial complex!) Also it’s going to be cheap in so many other ways too. For instance, I haven’t ruled out including nude photos of my cats.
Creating a book for Kindle or iPad is really confusing. For instance, I want to include a lot of images but how do you format ebook pages so the images don’t get split between page breaks? Or what’s the difference between Amazon CreateSpace and Kindle Direct Publishing, anyway? Do I use their ISBN and their marketing machine or do I strike out on my own and market it myself?
What is an ISBN anyway?
And the other thing, it’s easy for me to rattle on about cold wax and gesso, tell stories about The Theory, or call our friend John a clown (which he is), but it’s much more difficult to promote my work or myself. I simply hate self-promotion. Maybe there are other recluses out there who can share my pain. Think of all the great art that could be exhibited if Damien Hirst and Jeff Koontz hadn’t sucked all the air out of the room!
But I digress.
So my plan is to blog about producing the ebook, since this is all I will be doing for a while, no studio time or anything (playing sad music, boo-hoo). And, I admit, putting it out there is scary. I’ll track my resources as usual and maybe we’ll all learn something. Or it will be me next time degrading herself for the camera.